Brand Activation

People may forget the date, music, and experience, but never the emotions. We help companies market and showcase their brand and projects through fully customised concepts and solutions. We believe effective brand activation is the ability to build lasting connections with audiences through experiential design, marketing, and immersive experiences.

We study your brand to bring out your story

Brand activation today has given more focus to the strategies that directly involve the target market. After all, we would remember inclusive experiences and interactive moments.

Brand activation is not only about setting up exhibition booths or displays and events management, we bring your audiences across a journey of emotions through creative conceptualisation and usage of various multimedia mediums across our build. Effective brand activation campaigns engage and foster loyalty.

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Identifying key business objectives and target audiences.
Strategising experiences to drive maximum engagements.
Evoking emotional engagements through experiential brand activation.

Brand Activation Projects

With years of conceptualising brand activation projects in Singapore and abroad, we create experiences to strengthen brand positioning and engagements.

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BRAND ACTIVATION

Jo Malone London ‘The Enchanted World Of English Pear & Freesia’

The Enchanted World of English Pear & Freesia Pop-Up featured a one-day brand activation experience and a thematic visual merchandising display, inspired by ripening orchards of the British countryside.
BRAND ACTIVATION

The Macallan ‘M Collection’

As part of the release of 'The M Collection', The Macallan presented an exclusive multi-sensory pop-up experience, remarked for its custom-made facade design and interior fit-out features.
BRAND ACTIVATION

Cartier ‘Into the Wild’

A travelling brand activation experience 'Into The Wild' by Cartier, relished the visitors in an immersive experience through the history of the jeweller’s signature artistry emblem, The Panthère.
BRAND ACTIVATION

Mercedes-Benz C-Class Launch

A brand activation strategy designed for the launch of the Mercedes-Benz C-class featured a fully digital instrument display and multimedia system to present the new luxury car models in their full grandeur.
Brand Activation

IWC 150th Anniversary Exhibition

In celebration of its 150th Anniversary, IWC Schaffhausen hosted a retrospective exhibition which was fitted with a bespoke set-up dedicated to the most precise pieces of all time.
BRAND ACTIVATION

Singapore Airlines ‘Boeing 787-10 Dreamliner’

Designed to celebrate a significant milestone for the SIA, the private set-up of the launch was fitted with various media displays and large backdrops.