The Vault by Chivas Brothers gathered the exquisite members of Le Cercle by Pernod Ricard for a private evening of storytelling paired with a personalised whisky-tasting experience. Echoing the invitation to Strathisla Distillery, the oldest working distillery in the Scottish Highlands, the experiential brand activation unfolded within the bespoke settings of 67 Pall Mall Singapore, a private Members’ Club.
Upon arrival, guests were welcomed by a replica of the original gate doors, leading into a chamber with some of the world’s oldest and rarest casks. Curating the interior into an even more personalised experience, custom elevations in teak finishing were completed with carved cornices and recessed niche details that brought the brand activation to life.
Client
BIG J (ASIA)
Categories
Scope
- Fabrication
- Installation and Dismantling
- Project Management
“Flowing through the centre of the enclosed area, the bespoke tables carried matching intricate motifs, completing the exquisite private experience.”
