Featuring an exclusive collection of women’s bags and accessories made by nylon, the Prada Dreamscape pop-up was designed to evoke feelings of romanticism in various ways, bringing the idea of love and hope into the modern day boutique. A wide range of pastel coloured handbags and backpacks as well as avant-garde sneakers were featured, enabling a shopping heaven for many.
- Retail & Visual Merchandising
- Brand Activation
- Installation and Dismantling
- Project Management
Furnished with the brand’s iconic shade of green, rosy pink carpet and tabletops, coupled with backlit flower-motif installations, the display instantly captivated the heart of Prada fans.
“Flowers-motif symbolising romanticism liven up the space in an instant.”