The world’s largest submarine sandwich brand Subway has opened its very own first museum in the world. Located in Singapore, the Subway Big Museum of Taste featured a themed experience comprising nine interactive installations located within four themed zones full of activities and games.
Made up of experiential digital installations and activities, the exhibition design of the Subway Museum features interactive infographic displays, custom-made 3D photo ops and exterior game consoles – all of which were finished in the same materials and colours, found across famous outlets around the world.
An ultra-realistic installation modelled after the classic Italian B.M.T Sub was sitting on the lawn outside the museum. Its close resemblance to the real sandwich was achieved by our team as they carefully fabricated the model and assembled it by hand.
“An ultra-realistic installation of the classic Italian B.M.T Sub crafted by our in-house team was placed outside the entrance of the museum and measured 7 meters long in total length.”