Roger Vivier’s ‘Candy Clouds’ pop-up was unveiled at Ngee Ann City Atrium, charming with its almost theatrical mise-en-scène in delightful pastel shades. As a fresh take on the brand’s iconic styles, the pop-up store featured a candy-like concept that showcased the latest Spring/Summer 2024 collection alongside a region-exclusive capsule line.
The innovative and eye-catching retail space design had its products displayed over dream-like sculptured clouds, while others were fixed upon protruding arm silhouettes and sleek pastel-coloured shelves. Elevating the retail experience, additional candy cloud structures were secured over the interior’s curved arches, along with neon brand features and subtle backlighting.
Client
Venue
Ngee Ann City Atrium
Categories
Scope
- Installation and Dismantling
- Project Management
“Gorgeously intricate in its detail, the pop-up was fully assembled off-site prior to its final installation. This ensured a seamless execution and presentation of the desired set design.”