This holiday season, Dior presented The Ball of Dreams, an immersive experience where timeless elegance met seasonal enchantment. Created by an Italian artist, Pietro Ruffo, the design elements were inspired by the sublime Château de Versailles in France, such as the iconic heritage motifs and Passemant clock.
The blend of golden accents and silvery white evoked winter’s magical atmosphere and reinforced Dior’s signature style – sophisticated, yet radiant. This elegant atmosphere set the stage for The Ball of Dreams experience that unveiled two captivating installations: an exclusive beauty pop-up boutique showcasing Dior’s latest gifting collection and a luxurious pop-up café offering a festive retreat.
Client
Venue
ION Orchard
Categories
Scope
- Fabrication
- Installation and Dismantling
- Project Management
“The personalised shopping experience was complemented by a cosy Dior Café, brought to life within an exquisite pop-up space, where every detail embodied elegance and holiday charm.”
”Encased in a sleek, golden framework, the store's interior was adorned with bespoke gold-coated beams that radiated outwards like sunbeams to create a dazzling, light-inspired feature. The Christian Dior logo and the iconic Dior sun-star symbol were elegantly integrated into the Christmas tree, with illuminated rods casting a warm, festive glow.
