“Sparks: The Musical” was a production based on DBS’ popular web series, SPARKS, in commemoration of its 50th anniversary. Created by Singapore theatre company Pangdemonium, the musical featured the essence of Team DBS’ friendship and passion for serving their clients. It acts as a tribute to the bank’s leaders, pioneers and staff who have helped build DBS into how it is today.
Inspired by real-life stories, SPARKS, the award-winning 10-episode web series featured a group of determined DBS bankers who are driven to overcome challenges faced at work. Over the last 50 years, the bank has played an important part in shaping the nation to be a leading financial center. With a sole purpose to finance the industrialisation of Singapore, DBS started with humble beginnings to being one of the World’s Best Digital Banks today.
“Grand red carpet, commemorative backdrops and Hollywood inspired vanity lighting filled the space in honour of the event.”
“This enormous booklet was created to document the meaningful growth of DBS across the years.”