Passion Made Possible

Passion Made Possible is a unified brand, jointly launched by the Singapore Tourism Board and Economic Development Board on 24 August 2017, to expand Singapore’s tourism market and business opportunities. As tourists have become more sophisticated in their travel and international purchase choices, this unified brand aims to communicate Singapore’s value proposition in understanding the concerns of tourists and companies, and enabling Singapore to expand internationally. As local and international companies are looking to create new products, services and solutions that are revolutionary, creators are able to send a powerful signal to the world that it is made possible in Singapore.

Client

Singapore Tourism Board

Agency

PLUS Group

Venue

Infinite Studios

Categories

  • Brand Activation
  • Events & Exhibition

Scope

  • Conceptualisation
  • Design
  • Fabrication
  • Installation and Dismantling
  • Project Management 

“Local-made products and displays were showcased creatively against various mediums of backdrops, table-tops, sculpture and figures.”